Let me formally introduce Ian McKeown as Move2Thrive's newest "Movement Ambassador". Ian understands athletic development at the highest level and I am honored that Ian is supporting our mission. Please read and understand that sport at any level requires physical literacy.
Physical literacy is the cornerstone of athletic development, and long-term health and well-being. In my opinion an unwavering grasp of the fundamental movements required to train and perform in elite sport is essential. Unfortunately, even at the elite end of the performance spectrum I still see people who do not always possess these foundational movement abilities. This is a major roadblock in their athletic preparation for their on-field performance.
The exposure to a multitude of sports, games, and environments that our children have a right to, has sadly been taken away over the years. This has left children without the pre-requisite skills of movement to enjoy a fun-filled and active lifestyle. For some of us working in strength and conditioning/athletic development it is now a focus of our programming to expose our athletes to the activities they weren’t exposed to, never mind attempt to build performance-orientated athletes. We must regress further with the fundamentals that should be assumed in order to move forward.
The lack of physical literacy in children is a worldwide epidemic. The promotion of physical literacy and movement ability should be encouraged from all key stakeholders of sport and health professions. Move2Thrive, lead by Dr. Jeff Moreno, is a fantastic vehicle for this and I look forward to joining Jeff and the rest of you on this journey.
Ian McKeown, PhD
Head of Athletic Development
Port Adelaide Football Club, AFL